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Software Installation Builders & App Creation Tools for Windows Developers

From AutoPlay menus and installer builders to software updating and binary patch creation, Indigo Rose has solutions for your entire software development team.

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AutoPlay Media Studio ™

Create AutoPlay Menus & More

AutoPlay Media Studio is our flagship AutoPlay menu product. Thousands of developers rely on this easy to use tool to create graphically-rich multimedia software. It's your best choice for making everything from Autorun / AutoPlay menus to full Windows applications, utilities and more.

Learn about AutoPlay Media Studio

Setup Factory ®

Installer Builder for Windows

Setup Factory is our award-winning visual installer builder for Windows. Since 1992 thousands of companies have trusted Setup Factory to create rock-solid installers for their software. It’s extremely easy to use, but also incredibly flexible with over 360+ drop-in functions.

Learn about Setup Factory

MSI Factory ®

Build .MSI Windows Installers

MSI Factory helps developers create Windows Installer (.MSI) format software installers while avoiding the complexity. Though designed to be as flexible as you need it to be, most developers simply drop in their application files, customize a few dialog boxes using the visual dialog editor and then click “build.”

Learn about MSI Factory

TrueUpdate ®

Web Updating for Windows Apps

TrueUpdate is the premiere solution for software developers wanting to integrate automatic web updating capabilities into their applications. Unlike other services, TrueUpdate provides you full control over every part of the update process, while we worry about proxies, firewalls and fault-tolerance for you.

Learn about TrueUpdate

Visual Patch ®

Binary Patch Maker for Windows

Visual Patch is for software developers who need to build secure, compact and reliable binary update patches for their software products. With state-of-the-art DeltaMAX binary difference compression and a powerful full-history patching engine, no other tool makes software patching this easy.

Learn about Visual Patch

Trusted by Software Developers Worldwide

From bedroom operations to Fortune 500 companies, over 750,000 software developers, consultants, and educational institutions rely on our software development and deployment tools. In fact, our software installers and AutoPlay menu systems have been deployed to hundreds of millions of Windows desktops and servers. Who use Indigo Rose Software products?

Quotes and Testimonials

Indigo Rose's software development tools are used by over 500,000 developers worldwide!

“We have been using Setup Factory and Visual Patch and they have to be the best pieces of software I have had the pleasure to work with. Keep up the good work guys.”
Sean Naghibi, 2Simple Software

“After using Autoplay Media Studio for over 6 years, the exceptional technical support and robust product validates the quality of my final product to my customers. I would highly recommend Indigo Rose for any of their products.”
Robert Baker, North Star Multimedia

“AutoPlay Media Studio is our multimedia flagship software. The ease of use and the power under and over the hood is ideal for both teaching and producing multimedia titles. From profile CD’s, through full educational application, AutoPlay Media Studio is THE answer to our needs.”
Yossi Klein, Michlalah – Jerusalem College

“BIG thanks to you guys for treating me so well over the past couple of years. I cannot say enough good things about the company and respect you have earned. I find myself in a constant quandary over how much to tell my colleagues about Indigo Rose. Some of them have now come to rely on me to produce their multimedia projects, and I don’t want to lose that extra revenue. :) ”
Eric Darling, Video Construction Company